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Customer Service Guidelines
No mystery formulas, no special schemes or magic tricks, it is
simply this - plan well, fulfil a real need, treat staff
well and most importantly, satisfy customers.
Of course, satisfying customers is hard work. But without satisfied
customers, you don't have a business.
That's why we've produced the Customer Service
Guidelines booklet. Customer
Service Guidelines helps take some of the hard work out of providing
good customer service by turning best practice customer service
theory into easy-to-follow actions. It provides practical and affordable
solutions for all businesses regardless of how big you are or what
it is that you do.
No matter what your business does, in today's highly competitive
marketplace, ignoring customer service or providing mediocre service
means you jeopardise the future of your business.
But don't just take our word for it, the Guidelines
look at research studies, business writings and testimonials
from successful business people, big and small, who all support
the idea of satisfying customers' needs to achieve success.
So that's it, no tricks or magic formulas, just practical advice
and common business wisdom that will keep customers happy and your
business healthy.
Call your local consumer affairs/fair
trading office for a copy or download
it here.
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